We will start with an analysis of a theatre program-what’s working, what makes money, what brings in a large audience, how do you connect your program with your community? We will then create a 6-month, 1-3-5-year strategic plan which will include a department mission statement, how to communicate your vision, and how the design of your season can fulfill many of your goals. Participants will walk away with a blueprint for taking their program to the next level.